Updated: Mar 27
Companies have been doing it for years. Look at Google, Meta, Amazon and other large corporations. If it’s right for them, it might be right for your company.
In today's rapidly changing business environment, companies are always looking for flexible and cost-effective solutions to meet their staffing needs. One such solution is hiring gig workers. For those that aren’t familiar with the term, gig workers (also known as freelancers or independent contractors) are individuals who provide temporary or project-based services to businesses. And I fully understand that as a consultant, and consider a gig worker too, that this will seem a little biased. However, the benefits are still there.
Here are some of those benefits:
Cost Savings: One of the most significant benefits of hiring a gig worker is cost savings. Gig workers are typically paid per project or on an hourly basis, which means companies can avoid the expense of providing benefits, such as health insurance, paid time off, or retirement plans, that come with hiring full-time employees.
Flexibility: Another advantage of hiring gig workers is the flexibility they offer. Businesses can hire gig workers on an as-needed basis, which allows them to scale their workforce up or down depending on their needs. This flexibility is particularly beneficial for businesses with seasonal or fluctuating workloads, where hiring full-time employees may not be feasible or cost-effective.
Expertise: Gig workers bring a wealth of specialized expertise and skills to the table. They are often highly experienced in their respective fields, having worked with a variety of clients and projects, which means they can provide a high level of quality and efficiency in their work.
Increased Productivity: Since gig workers are typically paid per project or on an hourly basis, they have a strong incentive to complete their work efficiently and effectively. This can lead to increased productivity for businesses, as gig workers are focused on completing their tasks quickly and accurately.
Reduced Recruitment Time: Hiring a full-time employee can be a lengthy process that involves advertising the job, screening resumes, conducting interviews, and negotiating salaries and benefits. On the other hand, hiring a gig worker is a much quicker process, as businesses can often find qualified candidates quickly through online job boards or freelance platforms.
Reduced Risk: Hiring gig workers can reduce the risk of legal and financial issues associated with hiring full-time employees. Gig workers are responsible for their own taxes, insurance, and other benefits, which means companies are not liable for these expenses. Additionally, businesses can terminate a gig worker's contract at the end of a project or if their services are no longer needed, without worrying about the legal ramifications of firing an employee.
To wrap up today’s blog, hiring gig workers can be provide a number of benefits to businesses. We wouldn’t recommend it if your business is brain surgery or rocket science. But if you are in just about any other business and need someone quickly, need expertise in a subject that your team lacks, or can’t find the right person for your opening, then a gig worker may be the solution.
If the gap in your business is marketing....well…. as noted above, we are gig workers too. Connect with our team HERE if you'd like to learn more about us and we'll be in touch soon.